Posts Tagged ‘philadelphiarealestate.com’

How Safe Is Your Neighborhood? There’s a Map for That

Wednesday, January 16th, 2013
PHL Crime Mapper graphic

The PHL Crime Mapper is straightforward and simple to understand. Image from Technically Philly.

Now that the City of Philadelphia is making all sorts of computerized data available to the general public, developers are rushing in to create ways the publie can access and make sense of it easily.

Technically Philly reported yesterday on a simple new application that lets users track serious crime in the city’s neighborhoods. The tool, which has the straightforward name PHL Crime Mapper, lets users plot incidences of serious crime on a map of the city. The map app, a side project of city employee Dave Walk, also lets you view crime data for specific areas of the city and within a specific time frame. We predict this will prove to be a useful tool for both residents and house-hunters looking to move to or within the city.

PHL Crime Mapper: use this tool to map serious crimes in any part of the city (Technically Philly)

 

5 Do-It-Yourself Tips to Help Your Home Sell

Tuesday, January 15th, 2013
Kitchen cabinets

Updating your kitchen cabinets can work wonders for your home’s sales appeal, and you don’t need to hire a contractor for the makeover.

The experts agree that giving your home a fresh, updated look is a great way to appeal to potential buyers.  Completely redesigning or remodeling your home is costly and time-consuming.  You don’t have to break your budget to help your home sell.  Try making some of these 5 simple changes that make a big impact on potential buyers.

Modernize Kitchen Cabinets and Drawers

Replace Hardware
While you may not have the budget to replace all of your kitchen cabinets and drawers, you can easily give them a new look by replacing handles and knobs.  Clean, modern-style hardware will give even old fashioned cabinets an updated look.  Remove one handle and bring it with you to your local hardware store to find perfectly-sized replacement hardware.

Paint Cabinet Doors and Drawers
Remove cabinet doors and drawers and add a few coats of spray paint for an easy new look.  Choose a light, neutral color like white or beige.  Hand paint the area around the cabinets before reinstalling the doors and drawers.  The new paint job will easily freshen up old wooden cabinets without emptying your wallet.

Update Tile Floors

Replace Broken Tiles
If the tiles on your kitchen or bathroom floor are damaged, discolored, or missing, replacing them is an easy way to update the look of your floors.  If you’ve recently re-tiled, you most likely have a few extra tiles you can use to replace the old ones.  If not, bring a photo of your floor to the hardware store to find the closest match.

Use Vinyl Flooring
To easily re-tile your whole kitchen or bathroom floor, try vinyl flooring, which comes in a roll that you can cut to size and stick right to your floor.  Interlocking faux wood vinyl flooring is a quick and easy way to get the look of hardwood flooring without all of the maintenance.

Brighten Up Lighting

Replace Old Fixtures
Update old light fixtures by replacing them with simple globe lights.  Get rid of rickety old ceiling fans or dusty chandeliers.  Replace sticky light switches or light switch covers for an even quicker fix.

See New Light
In rooms with no overhead lighting, try a hanging lantern.  Plug it into a wall socket and add ceiling hooks to keep the cable in place.  Add floor and tabletop lamps for extra task lighting.

Add Area Rugs

Quickly cover stained or damaged floors by adding colorful area rugs.  Contrary to popular belief, you can place an area rug over carpeting.  Use them on threadbare or discolored areas of carpeting.  Add area rugs to warped damaged hardwood flooring for an updated look without replacing your floors.

Make these simple changes to give your home a modern, updated look that potential buyers will love, and you can sell your home even on a limited budget.

- Jen Heller Meservey

Mortgage Market News Roundup, Week of Oct. 14

Friday, October 14th, 2011

interest ratesWhat goes down must come up, eventually – it’s the way market cycles work, whether we’re talking widgets, Philadelphia real estate, or the costs of the mortgages that let folks buy homes in Philadelphia and elsewhere.

And so it was this week, when mortgage rates, which had only last week sunk to lows never before seen in anyone’s living memory, went back up.

The rise was sharp and swift, with mortgage rates on the two major national surveys that measure current-week activity climbing by 10 or more basis points. On the third survey, which is released earlier in the week and covers the previous week, rates also rose, but more modestly, giving an indication of what was to come.

Here are the national average mortgage rates on this week’s weekly surveys. New record lows are marked with an asterisk; ties are indicated with (T):

Mortgage Bankers Association – Weekly Mortgage Applications Survey, week ending Oct. 7. Rates are for 80% loan-to-value ratio mortgages.

30-year fixed-rate conforming loan: 4.25%, +7 basis points, with 0.47 points, +0.03 point

30-year fixed-rate jumbo loan: 4.59%, +10 points, with 0.49 points, +0.08 point

30-year fixed-rate FHA-guaranteed loan: 4.06%, +1 point, with 0.58 points, -0.11 point

15-year fixed-rate loan: 3.53%, +4 points, with 0.45 points, unchanged

5/1 adjustable-rate loan: 3.03%, +1 point, with 0.54 points, +0.09 point

Bankrate.com: Week ending Oct. 13

30-year fixed-rate loan: 4.37%, +16 points

15-year fixed-rate loan: 3.59%, +13 points

5-year ARM: 3.26%, +15 points

Loans this week averaged 0.4 points.

Freddie Mac: Primary Mortgage Market Survey®, week ending Oct. 13

30-year fixed-rate loan: 4.12%, +18 points, with 0.8 points

15-year fixed-rate loan: 3.37%, +11 points, with 0.8 points

5-year ARM: 3.06%, +10 points, with 0.6 points

1-year ARM: 2.90%, -5 points, with 0.6 points

Analysts and experts quoted in the weekly reports attributed the sudden rise to bursts of encouraging news on both sides of the Atlantic that sent bond prices lower, and hence yields higher. In Europe, progress is being made towards another expansion of the credit facility created to help stabilize the finances of the euro zone’s more debt-ridden members and stave off a Greek default. In the United States, the employment numbers for September were better than expected, and those for July and August were both revised upward, calming fears that the economy may be headed for another recession.

Those looking to purchase homes in Philadelphia and those looking to refinance their existing mortgages should not lose sleep over having missed out on record low interest rates, though. Most observers do not expect rates to keep rising for long – 55% of the lenders surveyed for Bankrate’s weekly Rate Trend Index, in fact, predicted they would fall again in the coming week – and while recesssion fears may have subsided, economic growth is projected to remain weak for most of the next 12 months.

Also remember that mortgage rates vary from region to region and among lenders within a region. You may be able to obtain better rates than those given here depending on your own circumstances and the lender you work with.

Big Money Gets Into Landlord Game

Friday, August 12th, 2011

By: Robbie Whelan

For: The Wall Street Journal

VALLEJO, Calif.—Agustin Gutierrez, a construction worker from this town in the hills northeast of San Francisco Bay, lost his job in 2009, then, 10 months later, he lost ownership of his home.

Now, the husband and father of four rents the same five-bedroom ranch from McKinley Capital Partners, an investment company that’s at the forefront of a new breed of big-money landlords.

McKinley, which has acquired more than 300 foreclosed singlefamily homes in the Bay Area over the past two years, recently teamed up with Och-Ziff Capital Management Group LLC, a New York hedge fund, with plans to buy at least 500 more foreclosed homes in the next year. Those homes, too, will be rented to people like the Gutierrez family.

Buying foreclosed homes as investment properties has long been dominated by mom-and-pop investors. But now hedge funds, private-equity firms, pension funds and university endowments are dipping into that market. The attraction is double-digit returns at a time when most bonds and other income investments yield very little.

The most popular strategy is for a big investor to team up with a local company that scouts out houses and finds the renters. The hope is to flip the homes in the future when prices recover.

“It’s kind of the Wall Street meets Main Street phenomenon,” says John Burns, an Irvine, Calif.-based real-estate consultant who has discussed investing in single-family rentals with hedge funds. “The Main Street guys need the capital, and Wall Street needs the expertise.”

At the end of May, 3.5 million loans were at least 90 days delinquent or in foreclosure, according to investment bank Barclays Capital. At the same time, the country’s home ownership rate has fallen, to 65.9% in the second quarter of 2011 from its peak of 69.2% in 2004, according to figures released by the U.S. Census Bureau last month. That drop has produced millions of new renters and helped push the vacancy rate for rental housing down by about two percentage points, to 9.2%.

“The single-family rental market is actually quite large,” said Dennis McGill, director of research at Zelman & Associates, a research firm that follows the housing market. “The average American says, ‘If I’ve got two kids and a dog, I can’t live in a one-bedroom apartment.’”

Zelman recently issued a report saying that in Arizona, Florida and Nevada, states hard-hit by the foreclosure crisis, the number of families renting a single-family home increased 48% from 2005 to 2010.

Large institutional investors could eventually help stabilize the market by soaking up the huge overhang of foreclosures, which could allow housing to begin healing. However, the number of single-family homes being bought by institutional investors is still small compared to the millions of distressed properties. The biggest players in the market are deploying hundreds of millions of dollars, not the billions necessary to make a major dent.

The federal government has a large role as well. The Obama administration is currently considering ways of selling foreclosed homes to investors who agree to rent them out. Fannie Mae and Freddie Mac and the Federal Housing Administration own more than half of all unsold foreclosed homes.

Being a landlord can be a costly hassle for large investors. Unlike apartment complexes, which concentrate hundreds of rental units in one place, investors must buy hundreds of singlefamily houses that are miles apart, each with separate maintenance problems. Tenants can be troublesome.

“You could have a bad tenant who doesn’t want to pay their rent, or maintain the pool,” says Guy Johnson, an investor who buys foreclosed properties in Nevada, Arizona and California and rents some of them out. “A hedge fund manager doesn’t want to have to be their own plumber or electrician.”

Buying foreclosed properties isn’t easy either. Investors sometimes have to pay thousands of dollars in “cash for keys” payments to the previous homeowners in order to entice them to leave the property, and foreclosed homeowners often damage their homes before they are evicted.

Private-equity giant Carlyle Group LLC tried its luck with the singlefamily home market two years ago but abandoned the strategy late last year after concluding that the returns weren’t large enough. Carlyle’s strategy was different. The company formed partnerships with local asset managers in California that bought and flipped homes, rather than renting them.

For now, more investors are plunging into the single-family rental market. McKinley, the Oakland, Calif., company that owns Mr. Gutierrez’s house, has already begun to use Och-Ziff money to purchase houses. Its model is to buy homes at an average price of about $100,000 apiece, put between $10,000 and $25,000 in renovations into them, and set the rental rate of the house so that it produces a return of 8% to 12% annually. This often works out to a rent of roughly $1,200 per month.

McKinley and Och-Ziff could see additional returns from selling the houses at a higher price after a few years, once the market has improved. “Two years ago no one thought you could scale this business or that it could be institutionalized,” said Gregor Watson, a principal with McKinley. “Now, you can get very good yields. It’s a very good long-term strategy.” He declined to comment on the Och-Ziff investment. Och-Ziff also declined to comment.

Other large investors have formed rental-housing partnerships.

G8 Capital, a private-equity fund based in Ladera Ranch, Calif., has bought 3,000 homes across the country since 2008, mostly to flip them. It decided last year to begin pursuing a hold-and-rent strategy. It has since bought 250 foreclosed homes as rentals. Carrington Property Services LLC, a Santa Ana, Calif.-based property investment company that manages about 4,500 homes nationally, is in talks with investors to raise funds for a real-estate investment trust, to be called Residential National Trust, which would acquire foreclosed homes for rental. The company plans to buy as many as 5,000 more rental homes in markets including Chicago, Miami, Phoenix and Las Vegas.

Waypoint Real Estate Group, an Oakland, Calif.-based company, has bought 700 homes in the past two years as rental properties. Doug Brien, a former place kicker for the New York Jets who is now managing director of Waypoint, says that his company has approached pension funds, university endowments and large private investment groups about investing in his fund. In July, he says he closed on a financing deal from an Ivy League university endowment, but declined to name the university.

“At some point, there will be a shortage of housing,” Mr. Brien said. “Everyone is realizing that single-family buy-and-hold is the way to go.”

In November, hedge fund manager William Ackman’s Pershing Square Capital Management LP released a report arguing that single-family rental properties are an “under-owned asset class” that would make “an intelligent investment for institutional investors.” Pershing Square predicted that investing in single-family homes and holding them as rentals for 10 years could produce double-digit investment returns, even if U.S. home prices only improved marginally.

All the activity is fueling a renewed debate over whether investors are good or bad for the housing market. In the early days of the housing bust, some community groups discouraged banks from selling foreclosed homes to investors for fear they wouldn’t take proper care of the properties. Some communities riddled with foreclosed homes became slums.

Alan Mallach, a senior fellow with the Brookings Institution in Washington, argues that instead of running from investors, local governments should provide subsidies to investors who buy, rent out and are good landlords for foreclosed properties. “If a neighborhood has a high rate of home ownership, that’s obviously better,” he said. “But in some markets, there was so much inventory coming on the market that the sheer number of properties was destabilizing those markets.”

Mr. Gutierrez, the Vallejo construction worker, now pays $1,800 a month in rent, compared to the $2,500 per month he was paying to cover the cost of his mortgage when he owned the house. He says it bothers him that he no longer owns his home, but is happy to pay less and says his new landlords are good property managers.

He bought the house in 2003 for $340,000 using a $322,700 loan. He refinanced the home five times, driving up the total amount of debt on the house to $400,000. He lost the house to foreclosure in 2009. McKinley paid about $155,000 for the house that year.

“It’s confusing, because sometimes I think it’s my house, but I have to remind myself that it’s not,” said Mr. Gutierrez, who says he doesn’t plan to try to repurchase the house. “It’s sad, but it’s what happened to a lot of people.”

Nick Timiraos contributed to this article.

Philadelphia’s House Prices Hit the Brakes This Spring

Tuesday, August 2nd, 2011

House prices effectively unchanged in 2011 Q2.

It may not be often that flat house prices may be greeted as good news, but after several years of declining prices and falling sales, the definition of “good news” for housing has become relative.

The typical Philadelphia home increased in value by a scant 0.2% on a quality- and seasonally- adjusted basis this past spring, according to the latest data from the City’s Recorder of Deeds. This comes after several consecutive quarters in which price declines totaled just over 10% following the expiration of the Federal homebuyer tax credit last spring. And, even though this spring’s average price increase is barely greater than zero, it nonetheless represents the first natural increase in house prices since prices peaked in 2007. With this most recent change, the average Philadelphia home has now fallen in value by a cumulative total of 16% since the bursting of the national housing bubble several years ago. Philadelphia’s house values are now at 2005 levels.

While the average change in value may have been close to zero, house price changes showed great variation across Philadelphia’s neighborhoods. From smallest to largest, the average change in house prices by neighborhood were: Kensington/Frankford (-7.6%), West Philadelphia (-6.2%), Center City/Fairmount (-3.7%), North Philadelphia (-2.1%), South Philadelphia (-2.0%), Upper Northeast Philadelphia (+0.7%), Lower Northeast Philadelphia (+1.7%), Northwest Philadelphia (+3.5%), and University City (+6.1%).

With these changes, the Philadelphia House Price Diffusion Index increased to nearly 0% from -100%, indicating that the city has moved from a situation where house prices were falling citywide as recently as 6 months ago, to the current situation, where house price changes are now evenly split between increases and decreases across the city. Such an increase in diffusion is often taken as a leading indicator of a turning point in a market, which in this case would be the housing market’s bottom.

The news for home sales activity was also positive. This spring, 3,433 homes changed hands; a 37% increase from this past winter, but an 18%decrease from the same time last year when the homebuyer tax credit was still in effect. While this mose recent data may represent an increase from the previous quarter’s numbers, home sales are still at levels approximately 30% below what they would be during oridinary market conditions.

While this spring’s price increase may have been tiny, it was enough to cause Philadelphia to make a significant leap in the rankings of cities that have experienced price declines from their pre-bubble peak. Just last quarter, Philadelphia was in fifth place in having experienced the least house price declines of the twenty largest U.S. cities, according to Case-Schiller MacroMarkets’. But, with this most recent quarter’s modest increase, combined with continued price declines in many other cities, Philadelphia has jumped to third place, behind only Dallas and Denver. According to Case-Schiller’s 20-city composite house price index, house prices have fallen by an average of 32% in the twenty largest U.S. cities since the bursting of the housing bubble, compared to only 16% in Philadelphia.

While these most recent numbers are welcome news for a sector that has been battered for years, they should be balanced against leading indicators that suggest significant challenges still remain. Although foreclosure activity here remains well below the national average, the significant inventory of homes listed for same remains quite high, at nearly 11,000 units. Until this supply of homes is brought back down to its historic average of 6,000 units, house values will likely continue to struggle to find stable footing before they can begin to truly recover.

By: Kevin Gillenwww.econsult.com

Email for Kevin Gillen: Gillen@econsult.com

Philadelphia Real Estate: What to Look for When Buying a Home

Thursday, July 28th, 2011

Location is Instrumental When Buying a Home in Philly.

As a home shopper seeking out Philadelphia real estate, you will have more to consider than the curb appeal or amenities when buying a home. The dwelling’s neighborhood, schools, and proximity to your primary destinations are essential to factor into any home purchase. You can not pick up your new home and move it elsewhere if the neighborhood does not meet your expectations. Drive along the streets of the community on a weekend evening and evaluate the overall activity to see if the area is a good match for you. Families with children need to investigate the area’s schools to ensure that their success rate in educational endeavors is acceptable. Make certain that the abode is within a reasonable distance to your job to reduce commute times and costly fuel consumption.
 
Seek Professional Evaluation of the Home’s Condition

Prior to buying Philadelphia real estate, it is essential to have a home inspection of major systems and their components performed by a professional. Often, a seller or realtor will have documentation indicating the results of such a service, but if not, the investment in obtaining an inspection is money well spent. Inspectors will check the home for structural and foundation issues, evaluate the dwelling’s primary systems, and determine if there are any types of pest infestations present. Many homes will have minor flaws, but at least you will know what you are undertaking prior to buying a home.

Real Estate Liability: What to Do if You’re Injured in Someone’s Home

Wednesday, July 27th, 2011

 

Philadelphia Real EstateWhen you’re looking to buy a new home in Philadelphia, it’s an exciting time. First you find a good Philadelphia Real Estate agent, and together you make some appointments. When you start heading out to explore on the weekends, the excitement grows. Finally, if you’re lucky, you’ll set foot inside the home that seems built just for you. But sometimes, the unexpected happens. Maybe you find your dream home in a town you weren’t considering. Or perhaps, out of the blue, you decide to go for an old Victorian home rather than a contemporary one. To a certain degree, you take unexpected turns into consideration when you’re searching for a new home.

Something you may have never considered, however, is suffering an injury during a home viewing. When this happens, it’s often not the victim’s fault. Homes, just like any business or property, can suffer from poor flooring conditions or uneven surfaces and can result in severe injury for either you or a loved one. If you’ve been injured at a home viewing, you may feel as if it was your own clumsy fault. The homeowners may even try and convince you this is the case. Don’t fall for that scheme.

1. The homeowners who are in charge of the viewing have a legal responsibility to provide a safe and clean environment, enabling guests to walk through the home without the threat of personal injury. This responsibility means that all floors, walkways, steps and entryways must be free of dangerous obstructions and other types of surprises (such as loose cobblestones or icy stairs). If a slip and fall accident occurs at a home because of dangerous conditions, the homeowners are legally responsible for any injuries that result from their negligence.

2. As the victim of a slip and fall accident, you have the right to bring a claim against the negligent property owner and seek compensation for your damages, including medical bills, lost wages and pain and suffering.

3. Proving liability in a case like this is not always easy. Real estate premise liability accidentsConsole & Hollawell can be very complex, which is why it is absolutely necessary to seek legal representation from an experienced and aggressive personal injury attorney when you’ve been injured at a home viewing. At Console & Hollawell, we understand your needs and your concerns. We have 15 years of experience in premise liability accidents, and we are proud that we’ve been able to help so many of our clients recover the compensation to which they are rightfully entitled.

A personal injury sustained on a homeowner’s property is a serious matter. Because they can be complicated, a premise liability case requires the help of a lawyer who is experienced, knowledgeable and dedicated to helping you receive the compensation you deserve.  Then you’ll be ready to continue your quest with Philly Living for that perfect Philadelphia home.

Console & Hollawell are seasoned professionals with a great deal of experience in premise liability accidents. If you’ve suffered an injury in a slip and fall accident in someone else’s home, Philadelphia Real Estatethere are important things you need to know. Be sure to read over the vital information above, then call an attorney.

Philadelphia Real Estate: Moving with Kids?

Wednesday, July 27th, 2011

Philadelphia Real EstateWhen looking to buy real estate in Philadelphia, there are a lot of factors to consider—and if you’re not just thinking for yourself, but thinking for two, or three, or ten—there are even more factors to mull over when looking to buy.

If you’ve considered buying Philadelphia Real Estate, and you have children to think for, before you commit to anything, you need to know what the city has to offer you… and your little ones.

Whether you’re looking to buy in the Art Museum area, Old City or even Graduate Hospital, it’s important to know what sort of attractions there are in the city—in order to keep your little ones happy and you sane.

We have so much faith in the city; we’ve done the research for you. Below are a few attractions that Philadelphia has to offer on any day.

Join in on an archaeological dig at the Academy of Natural Sciences.

Tour the Betsy Ross House, with an audio tour and scavenger hunt designed just for kids.

Explore historic Philadelphia in an amphibious Duck Tour. The Franklin Institute

Walk through the giant human heart model and visit the IMAX theater at  the Franklin Institute Science Museum.

Take part in interactive exhibits at the National Constitution Center.

Visit the hands-on petting zoo and Treehouse and ride in the Zooballoon at the Philadelphia Zoo.

Discover one of the world’s best interactive kids’ museums, the Please Touch Museum.

Explore a World War II submarine and Navy cruiser from the 1980s at the The Independence Seaport Museum on Penn’s Landing.

Discover all of Earth’s creepy-crawlers at the Insectarium.

Tour the historic Eastern State Penitentiary – children under 7 are not permitted.

For those spontaneous days, when you need only a little break– and a little fresh air, we’ve mapped out the city’s best playgrounds.

Rittenhouse Square at 18th and Walnut streets has a small playground and space in which to eat and relax.

Schuylkill River Park at Pine and 26th streets, and at 26th Street and the Benjamin Franklin Parkway, opposite the art museum.

Nearest Independence Hall, try Delancey, aka “Three Bears,” Park at Delancey between 3rd and 4th streets offers lots of fountains and animal sculptures to climb on.

Starr Garden at 6th and Lombard streets.

Franklin Square ParkThe Smith Memorial offers a wooden slide, weird things to climb on, and an indoor playground with plenty of toys to play with and spots to picnic

Franklin Square Park, between 6th and 7th on Race Street, has an old-fashioned carousel, a fountain (ca. 1825), a Philly-themed minigolf course, and a playground. Open daylight hours. The carousel costs $3 for adults and $2 for children. Minigolf costs $8 per adult and $6 per child. When this guide was published, hours were limited to Friday, Saturday, and Sunday.

For those special days when you need to plan a structured, mid-day affair, we’ve researched the best places to keep your little ones entertained for a generous amount of time.

The Arden Theatre at 40 N. 2nd St. (tel. 215/922-1122; www.ardentheatre.org) is one of a dozen companies that produces children’s theater year-round.

The Pennsylvania Ballet puts on matinee performances that make for a perfect early afternoon. Call tel. 215/551-7000 for more information.

The Philadelphia Museum of Art at 26th and Benjamin Franklin Parkway (bus: PHLASH, 21, or 42) has dedicated itself to producing Sunday-morning and early-afternoon programs for children, at minimal or no charge. Your kids could wind up drawing pictures of armor or watching a puppet play about dragons, visiting a Chinese court, or exploring cubism. Call tel. 215/763-8100, or 684-7500 for 24-hour information.

Philadelphia Real Estate: Different Neighborhoods, Different Schools

Wednesday, July 27th, 2011

 

If you are moving to Philadelphia, and you have children—or plan to have children—it’s important to understand the school system and its’ boundaries. Below, we have mapped out each area in Philadelphia and the schools that correspond.

Philadelphia School DistrictFishtown:

Penn Treaty Middle School

Holy Name of Jesus School

St. Laurentius School

Old City:

General George A. McCall School

Furness High School

Mastery Charter High School

East Falls:

William Penn Charter School

Philadelphia University

Drexel University College of Medicine

The Mifflin School

Washington Square West:

Thomas Jefferson University

McCall School

Art Museum/Fairmount:

Bache-Martin School

Laura Wheeler Waring School 

St Francis Xavier

Benjamin Franklin High School

Roman Catholic High School

Philadelphia Mennonite High School

Girard College

St Joseph’s Preparatory SchoolPhiladelphia School District

New Hope Christian Academy

Moore College of Art

University City:

University of Pennsylvania

Drexel University

University of the Sciences

Charles R. Drew School

Samuel Powel School

University City High School

Middle Years Alternative & Parkway School

Rittenhouse Square:

Albert M. Greenfield School

South Philadelphia High School

Society Hill:

General George A. McCall School 

Furness High School

Saint Peter’s School

Queen Village:

William M. Meredith School

Center City:

Chester A. Arthur

Bache-Martin

Albert M. Greenfield

William H. Harrison

Philadelphia School DistrictAndrew Jackson

General Philip Kearny

James R. Ludlow

General George A. McCall

William M. Meredith

George W. Nebinger

Spring Garden

Edwin M. Stanton

Furness High School

Benjamin Franklin High School

South Philadelphia High School

Bodine High School for International Affairs

Constitution High School for American Studies

Franklin Learning Center High School

Parkway Center City High School

Philadelphia High School for Business and Technology

Science Leadership Academy

From Showing to Selling Your Philadelphia Home

Thursday, July 7th, 2011

 

By: Rachel Vanderveen

After having spent oodles of time reading my past blogsPhiladelphia Real Estate and carrying out the instructions, your home has now been neutralized, minimized, and shines like a new penny! Listing your home on the Philadelphia MLS is a big decision, and getting to the night before your agent loads it live on the Philadelphia MLS can be a long process. But you’re here, and there’s no looking back. You’re moving! So what do we do when our agent calls us with a showing that is going to be happening in two hours? How do we give the best showing possible and make sure that all of the hard work we have done until now really stands out to potential buyers? That’s what today’s blog is all about. The bulk of your effort has already been exerted on staging your home, but if those people looking to buy Philadelphia Real Estate can’t see the work you’ve done, it really wasn’t worth your time.

Let’s start with the simplest principle of getting your home to shine: lighting. For every showing that comes through your home, I want every single light you have to be switched on, even if the showing is happening at 9am. I mean everything. I want lamps, work lights, pot lights, puck lights, and under cabinet lights to be switched on and waiting for those buyers to come through. If you have any of those coil-y high efficiency light bulbs in thePhiladelphia Real Estate home, remove them and replace them with regular burning incandescent bulbs. The reason is that those high E bulbs take about a minute or two to actually light up to their full potential, and if lights are being turned on and off by buyers this can be a problem. The second problem—which is worse than the first—is that those bulbs cast a greenish/yellow and almost menacing light on a space. They’re the opposite of warm. They’re cold and … uneasy… is the only word I can think of to describe their light. Now, I know that Al Gore would hunt me down for words like these, but all I’m suggesting is that you take those coil bulbs with you to your next home, which I call recycling! J You probably paid a lot of money for them, so you might as well keep the expensive ones you bought.

Why is light so important? Because nine times out of ten, you can’t renovate-in more natural light, and if you can, it’s a costly endeavor. By making your home appear to be well-lit, you’re adding value and appeal. Most people don’t have all of their lights on at 9am, but buyers don’t tend to notice this. Your home just appears to be well-lit and warm when all the lights are on.

Next, I want you to have some light music playing. I want it to be loud enough so one can hear it clearly, but not so loud that one couldn’t have a comfortable conversation if one was standing close to the source. Now as for music selection, let’s take a look at what you’re selling. Are you selling a single-level apartment in a swanky district? Go for some light jazz. Are you selling a 5000 square foot estate with classic features and conservative design? Light classical music is your best bet. If you’re selling a home that backs onto water, go for something flute-y with maybe some ocean noise in the background.

I know you’ve been told to bake cookies before open houses and showings. If you have the time or the desire, than definitely do it. But I’d say the easiest thing to do is to buy vanilla air fresheners and plug one in to every room. Skip the tropical or perfume-y scents, and stick with vanilla which has universal appeal and offends very few people’s senses. 

If your agent says you have a showing between 5pm and 6pm, you should leave your house at 4:45pm and return at 6:15, just in case the showing arrives early or wants to stay late. No, you may not stay home for the showing. Ever. You must leave the property entirely, and, no, hiding in the basement, garage or backyard does not count. Potential Philly Real Estate buyers want to view your property, not you. Having a homeowner present makes buyers extremely uncomfortable, and those showings are usually cut very short.

Lastly, you may not ever decline a showing. Ever. The only acceptable excuses for declining showings are death (in the immediate family) or sickness (that is on the edge of death). But in all seriousness, if you decline a showing, you could be turning away the people who are going to write that offer on your property. You never know who is going to be the one to love it, and in most cases if the showing is declined, the agent will not rebook.

You are now ready to list your home on the Philadelphia Real Estate Market! It’s been a fun ride! May your offers be many, and your showings be few! Philadelphia Real Estate

Until next time… 

Rachel Vanderveen is a Calgary Christian Realtor and a Calgary home stager. She specializes in Homes for sale in Calgary, Chaparral Homes for sale, Douglasdale Estates Homes for sale , Mahogany Homes for sale , McKenzie Lake Homes for sale , and Auburn Bay Homes for sale .  But more importantly, she is a mother to four adorable children, a lover of Real Estate in Auburn Bay , and an avid writer of Calgary Real Estate  blogs. For more information on Calgary mls.ca, or searching mlslistings.ca, visit her website here.

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